Origin and Story

Pure “Food from the heart” is a American Italian restaurant based in Charlotte, North Carolina. They value communities all around as well as sustainability in their menu, which means farm - table, and locally sourced ingredients.

Once called Pure Pizza located on 7th Street Public Market. Julie the owner did not only serve pizza but hosted many pizza making, yoga and meditation classes. 5 years post Covid, Julie finds a new space and begins building a new restaurant as well as a brand new rebrand.

THE BRIEF
Once called Pure Pizza located on 7th Street Public Market. Julie the owner did not only serve pizza but hosted many pizza making, yoga and meditation classes. 5 years post Covid, Julie finds a new space and begins building a new restaurant as well as a brand new rebrand.

THE SOLUTION
Once called Pure Pizza located on 7th Street Public Market. Julie the owner did not only serve pizza but hosted many pizza making, yoga and meditation classes. 5 years post Covid

THE DELIVERABLES
Once called Pure Pizza located on 7th Street Public Market. Julie the owner did not only serve pizza but hosted many pizza making, yoga and meditation classes. 5 years post Covid, Julie finds a new space and begins building a new restaurant as well as a brand new rebrand.